🚀 Building Together

Your Launchpad to Better Energy Deals

We're building a service that automatically switches you to the best energy deal - for free. Plus weekly insider insights that show you where your money actually goes, the hidden costs no one explains, and what's really happening in the energy market.

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Next Destination:Smarter Switching

📬 Get weekly insights and early access to our free auto-switcher when we launch

Join the Crew →

🔒 Unsubscribe anytime.

⚡ While we build auto-switching: Check our live Tariff Tracker →

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Our Vision

Putting the power back in your hands

An energy market where customers are informed, empowered, and never overpay. Where transparency is the norm and switching is effortless.

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What We're Building

A free auto-switching service that automatically puts you on the best tariff on the market based on your preferences (with your consent of course!) - free to use, suppliers pay us, not you. Plus weekly insider insights that cut through the noise and tell you what's really happening with your energy bills.

65%

of UK households are paying more than they need to

Most people are on their supplier's "default" tariff - basically the most expensive option. And even those who do switch often miss better deals because comparing tariffs is confusing, time-consuming, and easy to put off.

That's why we're building something that does the hard work for you - and keeping you informed on what you're actually paying for. Because when people understand their bills and switch more often, energy companies have to compete harder. Everyone wins.

Who We Are

We're two insiders who've been working in the UK energy industry for the past couple of years — and what we've seen from the inside has shocked us.

Hidden charges. Broken pricing. A system designed to confuse you. None of it gets explained on your bill - but you're paying for all of it.

So we're building something different.

Here's the kind of stuff hidden in your bill that nobody explains:

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You pay wind farms to switch OFF when it's too windy. Yes, really - the grid can't handle too much power at once, so we pay them to stop generating.

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Your electricity price is set by gas - even when half our power comes from cheap wind and solar. It's like paying steak prices for a salad because someone else at the restaurant ordered steak.

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You're paying for other people's unpaid bills - when customers don't pay, energy companies add the cost to everyone else's bills. UK energy debt just hit £4.4 billion, and you're picking up the tab.

None of this is explained on your bill. But you're paying for all of it. So now we're on a mission: make the energy market transparent, give power back to consumers, and make switching effortless.

That's why we're building two things:

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A free auto-switching service that works in the background for you - finding and switching you to better deals automatically (with your consent)

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Weekly insider insights that cut through the jargon and tell you what's actually happening - because informed consumers create a more competitive market for everyone

The best part? Your feedback shapes what we build. We're not building FOR you - we're building WITH you.

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We Asked 200 People About Energy Switching

Before building anything, we surveyed real people. Here's what we found:

77.5%

Want auto-switching

3 in 4 people are ready for this

73%

Of "happy" customers

Would still switch if it was easy and automatic

61%

Don't understand bills

That's why we explain what you're paying for

48%

Haven't switched in 5+ years

Energy companies love this - it's free money for them

Read Full Survey Results →

But surveys are just surveys. We want to hear from YOU - your feedback shapes what we build.

Join the Crew 🚀

Get weekly energy insights + early access to free auto-switching when we launch

Just a couple more details so we can find the best deals for you 👇

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Where Does Your Money Actually Go?

Your energy bill isn't just paying for gas and electricity. There are dozens of hidden costs - network fees, green levies, supplier profits, and more. We've broken it all down so you can see exactly where every pound goes.

Payment Method:

Oct-Dec 2025

£1755

Previous period

Jan-Mar 2026

£1758

+£3 (+0.2%)

📚 Interactive Explainer

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Why You Pay the Same Every Month (Even When You Use Way More)

In winter, you blast the heating. In summer, barely anything. So why is your bill roughly the same every month? It's called "Direct Debit smoothing" - and this tool shows you exactly how it works.

Same Bill

Every Month

Different Usage

Summer vs Winter

See Why

Interactive Charts

Finally understand why your bill doesn't match your meter

Plain English Explainers

Energy bills are confusing on purpose. We break them down so anyone can understand.

🏠 The Home Mover's Energy Trap

Moving house? You're automatically put on expensive "deemed contract" rates. Most people never switch and overpay £200-250/year. Here's how to avoid the trap.

📅 28 Jan 2026

⚡ Why UK Electricity Bills Follow Gas Prices

You're paying for wind farms. You'll never see cheaper bills. Here's how marginal pricing guarantees you pay gas prices for wind power - no matter how many renewables we build.

📅 24 Jan 2026

⛏️ We Calculated If Mining Bitcoin at Home Is Worth It in 2026

Can you mine BTC and heat your flat for free? We ran the numbers with UK electricity prices. Spoiler: it's barely worth it. Interactive calculator included.

📅 19 Jan 2026

🔌 £250 Off for Living Near Pylons? We Check the Facts

The government's "Pounds for Pylons" scheme offers £250/year off energy bills. Sounds great - until you realise who's actually paying for it. Interactive calculator included.

📅 19 Jan 2026

🔥 How Long Does £10 of Gas Last?

Ever wonder how quickly a tenner disappears when you turn on the heating? From hot showers to cooking dinner, see exactly what your gas money buys. Interactive calculator included.

📅 10 Jan 2026

📉 Good News: Network Charges Lower Than Expected

The fee you pay for using the electricity grid (it's buried in your bill) is rising less than we feared. Originally looking at £80/year extra, now it's £62. Small win, but we'll take it.

📅 8 Jan 2026

💷 The Silent Crisis: UK Energy Debt Triples

Energy debt has hit £4.4bn - and you're paying £52/year extra on your bill because of it. The data behind the crisis suppliers don't want you to see.

📅 7 Jan 2026

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